The Air Jordan 13 Retro "Singles Day" (often part of the "What Is Love?" pack) is a unique release inspired by the November 11th Chinese holiday that celebrates being single. This model is known for its storytelling and hidden design elements that reveal themselves over time.
Design and "Wear-Away" Feature
The men's version (released in 2016) features a bold Gym Red and Black color scheme. While the upper appears to be standard red leather and black suede, it contains a "wear-away" secret: the black portions on the upper panels rub away with use to reveal a "Panda Camo" graphic. This symbolizes the transition and layers of emotion associated with the "What Is Love?" theme.
Distinctive Silhouette Elements
Panther Inspiration: True to the original AJ13 design by Tinker Hatfield, the shoe mimics a panther’s paw with its sculpted "pod" midsole.
The Hologram: The signature holographic eye on the lateral heel remains, glowing with a yellowish-green tint that mimics a feline’s gaze.
Premium Materials: The midsole is wrapped in soft red suede, providing a luxury feel that contrasts with the textured leather of the upper.
Key Variations
2016 "What Is Love" Pack: The original Asia-exclusive drop featuring the Gym Red men’s high-top and a "Green Glow" (Tiffany-style) version for girls.
2021 Low-Top Edition: A significantly different "Singles Day" release featuring a Barley Green and Black palette with glow-in-the-dark soles and digital-coded embroidery ("1111 Low" and "Air Jordan 0023") on the panels.
2017 "Love and Respect" Edition: A white and black iteration with "Love and Respect" text details, often associated with the same celebratory period.
Performance and Fit
Like all 13s, this shoe features Zoom Air units in the forefoot and heel for responsive cushioning. The high-top collar provides excellent ankle support, though the suede-wrapped midsole requires more careful maintenance than standard rubber versions. It generally fits true to size, though it is known for having a narrower midfoot.